Souq is a cafe and lifestyle store brimming with beautifully curated objects, homewares, men's, women's and children's clothing, jewellery and furniture. SOUQ intention is to combine old-world crafts and materials with contemporary design to create a new sophisticated style that is at once traditional and modern. In working with local artisans from remote and inspiring cultures, SOUQ gives the global market access to the uniqueness of these traditions that might otherwise remain unseen. In doing so, SOUQ provides them with a livelihood that enables them to keep their traditional skills and culture alive for future generations.